31/08/2011

Wedding Woes For Irish Couples

Irish bridal couples are "really feeling the pinch", a new survey has revealed.

A poll of over 1,200 newly-wed or engaged couples by wedding experts mrs2be.ie and Aislinn Events has shown that 70% of wedding couples have suffered pay cuts as a result of the recession, and a third have had to change their wedding date or cancel suppliers because of this.

Increasingly, Irish brides-to-be are focusing on price when booking suppliers, whereas recent newly-weds put a greater emphasis on quality.

The average cost of getting married in Ireland including honeymoon stands at €29,000.

DIY is a rising trend for weddings in Ireland, but surprisingly more brides would prefer to hire a makeup artist than a professional florist. Almost half (45%) of brides are making their own invitations, and a third are opting to bake their own wedding cake.

Wedding Planner Annie Byrne of Aislinn Events said: "I can understand brides wanting a professional to do their hair and makeup. All eyes will be on them. Every wedding has a budget and every couple has to set their own priorities. It's up to them. But the cake is a very brave DIY project."

The Internet is the number one research tool for wedding planning, with 74% of newlyweds and 78% engaged couples sourcing their suppliers online with wedding websites as opposed to glossy bridal magazines.

One in three brides-to-be use Facebook to find suppliers, growing in popularity from one in ten in the newly-wed group. Personal wedding websites for providing guests with information and taking RSVPs have also increased in popularity.

Keith Malone, co-founder and CEO of mrs2be.ie commented: "The results are very interesting and they highlight the fact that the recession has changed the way brides plan for their weddings. The DIY option is now huge and there is a clear opportunity for wedding vendors to supply raw materials for this growing market."

(GK/CD)

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